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Colgate Optic White Partners with the Latin Grammys

Sweepstakes Winner Gets An All-Expense Paid Trip to the Latin GRAMMYs Awards

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By: Marie Redding

Senior Editor, Rodman Media

Colgate Optic White is Partnering with the Latin Recording Academy, and the one lucky winner in the brand’s new sweepstakes will win a trip to the 17th Annual Latin GRAMMY Awards, at the T-Mobile Arena in Las Vegas.  

Leading Whitening Oral Care Brand Launches Online Sweepstakes to Give One Lucky Winner All-Expense Paid Trip to the Latin GRAMMYs Awards. Now through October 31, music lovers can enter for a chance to win on Colgate’s website.

“Colgate is thrilled to continue its partnership with The Latin Recording Academy® on Latin music’s biggest night,” said Carla Kelly, General Manager, Colgate-Palmolive, Multicultural Marketing. “Colgate understands that music is a passion point for the Latino community, and it continues to seek ways to connect and engage with music lovers nationwide. This sweepstakes will have one lucky winner smiling from ear to ear as it offers unprecedented access to the 2017 Latin GRAMMY Awards.™”

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